How to beat the rush and shop smarter this Black Friday and Cyber Monday

(BPT) - For many people, gift-giving during the holiday season is an important way they show their appreciation for their loved ones. According to the National Retail Federation (NRF), 62% of holiday shoppers agree it’s important to spend on holiday gifts and celebrations this year, and they're even willing to cut back in other areas to celebrate like they usually do. However, with the continued rise of inflation in the U.S., it may be challenging for many to stick to their holiday budgets.

Before you make plans to go out and shop after you’ve enjoyed your Thanksgiving meal, remember that there are downsides to shopping in-store on Black Friday. Everyone has their own rendition of this story: standing in line for hours, shivering, only to be told at the front that the smart TV you’ve been eyeing was already sold out. Even worse: once you’re inside, you’re bombarded with so many offers that you have no idea if you are really getting the best price. These situations can be stressful and even make you go over your budget, despite your best efforts!